Blog

brand

  • So much new

    I'm not great at spending on Pickles but last week I splurged on both an iPad/ Apple pencil AND an overdue new Macbook! And here's the newest new: a site shop update!

    About a year ago, I changed from Weebly to Shopify as my website host— I
     I took many hours to learn Shopify and chose Symmetry as a theme to purchase, which I really loved! My website looked quite good and I was happy with it for the past year. But as I'm launching wedding suites (and more), I needed a functional upgrade. 

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  • Office redo and NEW WINDOW!

    Last year, we moved into a house where I was able to dedicate a full room to Pickles!

    It was nice to have a dedicate studio/office space, but after a year I started itching to rethink the space a bit; the flow of the room was very off... I also wanted to stop using our bedroom for picture taking, so I was strategizing how to convince Jeff to let me expand the office window for more natural light.

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  • On Joseph Gordon-Levitt and pursing dreams

    I've always admired JGL for his very normal life sprung from child acting, the versatility in the roles he takes on, and his deep, beautiful dimples. What he said prompted me to think a lot about Pickles and what I am doing with it. 

    I get asked often what my plans are for Pickles. Friends I'm catching up with often begin with some variation of, "So, quit your dayjob yet?" I'm sure most of it is just friends flattering me, but the first time I was asked that I was really surprised- I've honestly never planned or thought about taking Pickles to a full time thing. Even when I started selling cards, it was to pass time in college, which then grew (kind of) slowly and steadily over time. 

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  • The evolution of a brand

    I wanted to share how I've built A Jar of Pickle's brand and "look" over the years, and my journey to get to a 50-something (hooray!) cohesive card line. It was a long and winding journey, but very worthwhile.

    When I first began selling cards I designed in college, they were random, assorted graphics I made on Illustrator that I'd pair with a font I'd like. Here were some of them below. 


    ​(My avocado drawing was recently adopted and repurposed for my new avo-cuddle valentine's card! And I'm still very proud of my Oski killing the Stanford tree card. I have it printed in my office and some of the students comment on it when they see it ;)

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  • 10 random facts about A Jar of Pickles

    I thought it'd be fun to start of my consistent 2016 blogging with random facts I've told people about A Jar of Pickles in recent months.

    1. I suck at drawing on paper- my doodling in class was never, ever fun to look at or keep.
    2. I've changed logos at least 3 times. I still can't make an icon that I like, because Pickles have a certain... shape to them, and if you put them in a jar, they kind of look like floating embryos (so I've been told). 
    3. But, I've never, ever questioned the name "A Jar of Pickles"- I know brand name such a huge part of anyone starting a business, but it's been so obvious from the start for me. (Read my feature in Stylust Magazine for backstory,)
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my small business

An attempt to document how much fun I have with my ever-growing side project